Service tiers • Programs • Local visibility

Choose the level of growth support your business needs

Every Nation Media Design engagement starts with the same foundation: a clear plan, clean tracking and honest reporting. The difference between tiers is how much we manage for you, how fast we build, and how closely you work with our strategists.

How to read the investment levels: every plan is quoted to your market, goals and ad budget.EntryMid-rangePremium

Monthly growth retainersGold, Diamond & Platinum

Ongoing, month-to-month management of your website, Google Ads and search visibility. Each tier includes everything in the one before it.

Most clients start with Diamond. It adds monthly SEO support and room for a larger ad budget on top of Gold’s website and Google Ads foundation.
Compare retainersWhat is included
Entry level

Gold

Local Foundation

Entry investment
Recommended

Diamond

Regional Expansion

Mid-range investment
Consultant in your pocket

Platinum

Market Dominance

Premium investment
Best fit
Businesses that need their website and core Google Ads run reliably every month.
Growing businesses ready to add SEO and expand their reach beyond the local basics.
Businesses that want full, proactive management and direct access to a senior strategist.
Website & infrastructure
WordPress and website management
Everything in GoldMore comprehensive ongoing management
Full proactive management across all your web propertiesPriority troubleshooting
Google Ads management
Core Google Ads managementSized for starter ad budgets
Expanded campaign managementRoom for mid-size ad budgets
Full campaign managementBuilt for larger, multi-campaign budgets
SEO & content
Available as an upgrade
Monthly on-page improvementsTechnical review, metadata and internal linkingSearch Console reviewContent-priority guidance
Comprehensive SEO, content, technical and analytics oversight
Reporting
Basic monthly reporting on website maintenance and ad performance.
Monthly reporting on maintenance, ad performance and SEO progress.
Full monthly marketing and performance reporting.
Strategy & access
Support from your Nation Media account team.
Guidance on which content and pages to prioritize next.
Monthly strategy review meetingsDirect strategic access to your consultant

12-month programsCore, Growth & Authority

Prefer a defined plan over an open-ended retainer? Each program runs for 12 months and includes a set number of website pages built for search.

Compare programsProgram overview
Getting started

Core

Foundational Visibility

Entry investment
Growth phase

Growth

Inbound Lead Scaling

Mid-range investment
Market leaders

Authority

Market Domination

Premium investment
Timeline
12 months
12 months
12 months
Strategic focus
Foundational visibility
Inbound lead scaling
Market domination
Primary ROI objective
Local search presence
Direct inbound leads
A consistent deal pipeline
Website pages
12pages
18pages
30pages
Best for
Getting started
The growth phase
Dominating your market

Local visibility • Trust • Lead generationGoogle Business Profile packages

Every package starts by making your Google Business Profile accurate and useful. The difference is how actively we build visibility, manage content, support reviews and track performance over time.

Google Business Profile Optimization

A professional, standalone local-search setup for businesses that want their profile accurate, credible and ready to turn searches into calls.

One-timeSetup packageEntry investment
Included free in qualifying programs
  1. Audit & information optimization
  2. Category & service expansion
  3. Visual authority with geo-tagged photos
  4. Feature setup: Posts, FAQ and review strategy
  5. Monitoring & performance review
Most established businesses start with Diamond. It adds ongoing activity, visual development, review guidance and competitive awareness beyond a one-time cleanup.
Compare packagesWhat is included
Foundation

Gold

Local Foundation

Entry investment
Recommended

Diamond

Local Visibility Growth

Mid-range investment
Most proactive

Platinum

Local Market Authority

Premium investment
Best fit
Businesses establishing and maintaining a reliable local foundation.
Established businesses that want an active profile that builds visibility and trust.
Businesses treating local visibility as a continuing growth priority.
Foundation setup
Profile audit and cleanupCore details, hours, links and descriptionPrimary category, services, photos and basic FAQ
Everything in GoldDeeper category, service-area and website alignment reviewCompetitor review and expanded visual plan
Everything in DiamondFull conversion-path and local positioning reviewStructured visual, seasonal and review-growth framework
Google Posts & active content
Light maintenance with client-supplied materials.
Recurring Google PostsOngoing approved photo and profile content
More frequent Posts and seasonal updatesProactive service-priority and promotional content
Photos, services & profile depth
Core service list, basic descriptions and recommendations for priority photos.
Detailed service menu, curated gallery, content plan and regular service and category refinement.
Proactive refinement of services, categories, attributes and descriptions, plus recurring visual-content planning.
Reviews & Q&A
Basic FAQ content and a review-request process with recommended wording.
Expanded Q&A, review-generation recommendations and guidance for responding to positive and negative reviews.
Ongoing Q&A development, review-response support, reusable response patterns and a refined review-generation process.
Monitoring & reporting
Profile health checks, suggested-edit monitoring and a brief work summary with next steps.
Regular activity review, duplicate and conflict monitoring, competitor observations and a recurring prioritized summary.
Local visibility and profile-to-website review, interpretation of calls, visits and direction requests, strategy reviews and regular performance reporting.
Investment
One-time setupMonthly management
One-time setupMonthly management
One-time setupMonthly management
What each package is built to deliverClient outcome

Gold

A dependable local-search presence that accurately communicates your services, location and business information.

Diamond

A more active local presence that builds relevance, trust, engagement and clear reasons for customers to choose you.

Platinum

A consistently managed local presence that strengthens authority and shows how your profile drives meaningful customer actions.

How long we work togetherProgram lengths

Local SEO compounds over time. The first few months correct the foundation; the months after that are where the growth shows up.

3 months

Sprint

A fast-turnaround engagement for focused, budget-conscious projects, or a trial before a longer retainer.

Payment shapeOne upfront investment
6 months

Local Growth Plan

Our “prove it out” local SEO plan: long enough to fix the foundation and show measurable movement.

Payment shapeDown payment, then monthly
12 months

Authority Program

Our recommended default. A full year lets the foundation, content and authority work compound into steady lead flow.

Payment shapeDown payment and monthly, or one flat program fee
24 months

Market Dominance Roadmap

Year 1: foundation and fast wins. Year 2: regional or national expansion and authority building. Paired with a two-year content roadmap.

Payment shapeThe same monthly rate across both years

Beyond the standard tiersEnterprise & consulting

For organizations that need more than a packaged tier, or teams that want expert direction without handing over the work.

Enterprise

Full Marketing Management

Built on Platinum and scoped to your organization: multi-location or multi-brand management, a two-year roadmap, and one team running your web, search, ads and content.

Everything in PlatinumA two-year growth and authority roadmapCustom scope for multiple locations or brands
Custom quote
Request an enterprise quote
Consulting

Digital Marketing Consulting

Have an in-house team? Start with a strategy session. We review your website, search visibility and ads, and you leave with a prioritized plan your team can run.

Website, SEO and ads reviewPrioritized recommendationsA clear path to a retainer or program if you want one
Entry investment Book a strategy call

Good to knowWhat every plan includes and excludes

Quoted to you. Every plan is priced to your market, goals and number of locations. Google Business Profile packages cover one location and one profile; additional locations are scoped separately.
Your input matters. You provide accurate business information, approvals, photos, promotions and operational updates. Monthly work stays within your selected tier.
Separate costs. Ad spend, paid placements and third-party costs are billed separately. Website development, broader SEO and advertising are separate unless your plan includes them.
Honest expectations. We focus on measurable improvement, but no agency can guarantee rankings, traffic, calls, leads or revenue.
Platforms change. Google and other platforms can change features, policies and visibility without notice. We adapt your plan when they do.
Profile issues. Suspensions, ownership disputes, verification problems or duplicate-listing conflicts beyond routine monitoring may need separate scoping.

Not sure which tier fits?

Tell us where you are and where you want to be. We’ll recommend the right tier or program and send a quote built for your business.